// Publisher's Perspective
Vote your pocketBy Dr. Keith B. Laggos
Let’s make one thing clear. Network Marketing Business Journal (NMBJ) is an income opportunity publication. Our perspective always focuses on financial concerns as a first priority. One of my master’s degrees and both doctorates emphases were in the fields of economics and finance. So those fields of study and network marketing [...]
// Executive's Corner
Don’t discount passion when striving for greatnessBy Rich Razgaitis • Univera
Many important characteristics are inherent in the quest towards greatness, whether it’s as an individual or a company.
But having just watched the Olympics for the past few weeks, and having spent a long weekend with thousands of other Univera associates and employees at our annual convention prior to the Olympic Games, [...]
// By Line
Discover the secret to creating a positive cash flow in a negative economy; get professionally certifiedBy Jeff Zalewski
Without a doubt, building a direct selling business is one of the most rewarding businesses a person can build. Yet, for most people involved in the industry, they are struggling, depressed, and very frustrated with the results they are getting in their business.
The good news is you can now make more money faster, [...]
// Book Review
Christensen teaches us to be superstars againAuthor Mary Christensen, a network marketing superstar in her own right, has done it again with her second book, Be a Recruiting Superstar: The Fast Track to Network Marketing Millions (AMACOM May 23, 2008). A follow-up to her original book, Be a Network Marketing Superstar (AMACOM 2007), Christensen’s new work reveals a proven, innovative approach [...]
// Legal
Database confidentiality
By Gerald P. Nehra
To what degree can a name, address or phone number be kept confidential? While a company has a direct contractual relationship with each of its distributors, the distributors within the organization are connected to one another only in their company’s database. Serious confidentiality issues may arise when personal contact information is made [...]
// Spotlight On ...
Jef Welch: Top SISEL rep believes Mower mission, looking for U.S. leaders
Seated Welch, back row l. Darick Mower, c. Tom Mower, Sr.,
r. Tom Mower, Jr.
Top SISEL distributor Jef Welch, along with his wife, Patricia, who works the business with him, lives in the Atlanta area and is helping SISEL with its U.S. launch. The Welches’ top goal is to find leaders for the company from all [...]
// Party Plan
Five steps for growing your home party business
By Margaux Jordan
You’ve decided to start your home party business. You’ve held what we at Footprints International call your premiere party. Of course it was a success! Your friends loved the concept and enjoyed the relaxed atmosphere of being in your home and some have even booked parties. Now, your business is starting to roll [...]
// MLM News
Turn your company Web site into a cost-effective recession solutionWith the downturn in the economy encompassing nearly every aspect of our lives, businesses large and small are feeling the pinch. MarketingSherpa recently published a survey stating that over 60 percent of large companies are unceremoniously planning on slashing their marketing budgets significantly this year.
// MLM News
The five steps of social media marketingBy Dr. Maurice A. Ramirez
Entrepreneurs are using the newest Internet trend: professional social networks. Services like LinkedIn, Konnects, Ecademy, Plaxo and even Facebook provide professionals the opportunity to meet and collaborate with colleagues worldwide. These professionals fall into two distinct groups who utilize social networks:
1. Those for whom the emphasis is on the word “network”
2. [...]
// MLM News
A 12-point checklist for your adsBy John Frazier
1. Does your ad follow the “three-second rule?” Can readers immediately figure out what you’re selling? You really do have only three seconds – because it takes two seconds to scan, and then one second to turn the page … and they will. Busy readers won’t struggle to figure out your pitch. The [...]
